Tag: thought leader

  • In 2020, a “Thought Leader” is just a Regular Person

    The phrase “thought leader” is one that is thrown around a lot in public relations. And it’s understandable: For any public facing organization or business, it’s important to have experts on hand who can speak to the public. However, as someone involved in day-to-day media relations operations at an award-winning PR and marketing agency, I…

  • Access Denied: The Other Kind of Writer’s Block

    Access Denied: The Other Kind of Writer’s Block

    One of these days I’m going to put together a sort of “Road Warrior Olympics,” in which contestants compete on how well they can conduct business while riding in an Uber, going through security at the airport, and even in the midst of the plane’s takeoff and landing. That’s how impressed I am with the…

  • Honest Question: Have You Got What it Takes to Be a Thought Leader?

    Thought leadership is arguably one of the most powerful assets in an organization’s or individual’s public relations strategy. Yet relatively few companies go after the thought leader mantle, even if they have articulate, charismatic, true believers leading their organizations. Often these potential thought leaders are kept preoccupied managing the present or near-future, while others who…

  • Connecture Selects Amendola Communications as New PR Agency

    SCOTTSDALE, Ariz., Sept. 13, 2016 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare IT public relations and marketing agency, announced today that it has been selected as the agency of record for Connecture (Nasdaq: CNXR), a provider of web-based information systems used to create health insurance marketplaces. Amendola will effectively serve as the company’s…