Tag: PR agency
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The Lifelong Learner In All Of Us
While searching for a high-school graduation gift this summer, I came across a book called, “Learn Like a Pro, Science-based tools to become better at anything.” Primarily a guidebook for students about how to learn, study and prepare for tests, it also has application for all who desire maximizing their learning abilities regardless of age.…
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4 Questions to Ask Before You Hire a PR Agency
There are many great reasons companies hire a PR agency. Start-ups often do it to create a “larger than life” image in the marketplace. Having your executives interviewed by top industry trade media, or having your thought leadership published in top publications, helps build brand awareness and elevates the perception of the company’s position in…
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But I have a staff why do I need a PR or marketing agency?
We all have strengths and whether we admit it or not, we all have weaknesses. For one, I can’t seem to make a grilled cheese sandwich without burning at least one side. Lucky for me, there are people that not only cook grilled cheese to perfection, but they’ve done so well they’ve opened entire businesses…
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Why Good Clients Are Key for Great PR and How to Be One
Last month was atypical for sure. I had two clients call and ask me, “How can we be a better client?” Wow! In all of my years in public relations & marketing, I don’t believe that has ever happened before. One of the clients actually said, “You’ve always been there for us and have done…
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Infusion Express Taps Amendola Communications to Support Growth Trajectory
Retail healthcare company cites Amendola’s reach, as it expands nationwide Scottsdale, Ariz. Dec. 14, 2016 Amendola Communications, an award-winning healthcare marketing and public relations agency, has announced it has been chosen as the agency of record by Infusion Express, a patient-focused alternative to hospital infusion centers. Infusion Express brings a new paradigm to the infusion…
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7 Factors for Finding Your PR Agency Soul Mate
I often tell my clients that selecting a PR agency is much like selecting a spouse. It’s an intimate relationship; we often talk with our own clients several times a day on the phone and email, so we know how important it is for agencies and their clients to “click.” As for finding this perfect…