Amendola Communications

Tag: landing pages

  • Content Marketing: Remember to Ask “And Then?”

    Content Marketing: Remember to Ask “And Then?”

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    by

    Ken Krause
    in

    One of the most important questions a content marketing team can ask when charged with developing a new press release/blog post/case study/white paper/video/etc. doesn’t come from a marketing textbook or TED talk. It actually comes from the lowbrow movie “Dude, Where’s My Car?” At one point the two not-so-bright main characters (played to perfection by…