Tag: healthcare IT
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6 Ways Trade Outlets Trump National Media for B2B Marketing and PR
Whenever we ask clients about their “dream placement,” national media (especially the New York Times and the Wall Street Journal) always top the list. These multi-platform outlets, after all, attract millions of eyeballs on a daily basis. Although there is no denying the substantial publicity boost a mainstream media outlet can bring, trade pubs and…
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Veteran Medtech & Biotech PR Pro Joins Amendola Communications
Erik Yorke Named Senior Account Director SCOTTSDALE, Ariz. April 3, 2018 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare technology public relations and marketing agency, announced today that Erik Yorke has joined the agency as Senior Account Director. Yorke will oversee multiple client PR and content marketing accounts, lead branding and messaging programs, provide…
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A-Team CEO Jodi Amendola Interview on HealthcareNOW Radio
We’re always excited when one of our own steps out from behind the scenes to grab the spotlight. In this episode of “What’s My Tagline?” from HealthcareNOW Radio, host Carol Flagg interviews Amendola Communications CEO (and self-described HIT Connector) Jodi Amendola. Jodi, of course, was recently named one of PR News’ Top Women in PR…