Tag: goals
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The 5 Resolutions Common to PR and Marketing Professionals
We are a few months into the new year and it’s that time when we begin to reevaluate the resolutions we originally set. Were we being overly optimistic? Are these goals still achievable? Do we restart again? The New Year has always marked a great starting point for assessing the changes we want to make…
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4 Questions to Ask Before You Hire a PR Agency
There are many great reasons companies hire a PR agency. Start-ups often do it to create a “larger than life” image in the marketplace. Having your executives interviewed by top industry trade media, or having your thought leadership published in top publications, helps build brand awareness and elevates the perception of the company’s position in…
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Teamwork Makes the Dream Work and Delivers Results
Everyone knows that success is not created in a vacuum. Teamwork permeates everything we do. In sports, we know the names of some standout players, but it is how they work together that delivers wins. In public relations and marketing agencies, clients depend on team members to not only know their craft but serve as…