Tag: exhibitor strategies

  • What I learned at my first HIMSS

    What I learned at my first HIMSS

    First and foremost, this is a BIG show. Okay, obviously this is a big show. But it’s important to understand this isn’t the type of trade show where the cool startup with hopes and dreams of changing the world can make a huge splash. At least, not without a plan. As a first-time attendee, there…