Tag: Content Marketing
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Amendola Appoints Seasoned Communications and Public Relations Leader Jennifer Cohen as Senior Account Director
SCOTTSDALE, Ariz., April 2, 2019 Amendola, a nationally recognized, award-winning healthcare and healthcare technology public relations and marketing agency, announced today that Jennifer Cohen has joined the agency as senior account director. Cohen will create and manage client programs and initiatives, provide strategic counsel, and represent the agency’s healthcare/healthcare IT clients in front of media…
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Central Logic Engages Amendola for Strategic PR and Marketing Strategy and Services
Healthcare agency to build thought leadership and share of voice for transfer center solutions company SCOTTSDALE, Ariz., March 19, 2019 Amendola, a nationally recognized, award-winning healthcare and technology public relations and marketing firm, announced today that Central Logic has engaged the agency to provide strategic PR and marketing communications services. Central Logic, based in Salt…
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Why Sales Is Content Marketing’s Best Friend (and the Importance of Being a Good Buddy)
If you’re a content marketing professional who is anything like me, I feel for you. But let’s set that aside for the moment. If you’re a content marketer, you might be overlooking one of the best sources of intel regarding how your target audience talks and just as important how they don’t talk. Here’s the…
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Amendola Communications Adds Content Marketer and Healthcare IT Specialist as Senior Writer
SCOTTSDALE, ARIZ. March 12, 2019 Amendola Communications, a nationally recognized, award-winning healthcare and healthcare technology public relations and marketing agency, announced today that Louie Holwerk has joined the agency as Senior Writer. An award-winning healthcare IT writer and content marketer, Holwerk will create a wide variety of PR and marketing materials for the agency’s healthcare/healthcare…
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AMENDOLA COMMUNICATIONS APPOINTS MEGAN SMITH AS SENIOR ACCOUNT DIRECTOR
Specialist in integrated communications and digital strategies joins award-winning healthcare PR team SCOTTSDALE, Ariz., Nov. 27, 2018 Amendola Communications, a nationally recognized, award-winning healthcare and technology public relations and marketing agency, today announced that Megan Smith has joined the agency as senior account director. Smith joins Amendola with more than a decade of public relations,…
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Thought leadership or not?
One of the trickiest jobs of a PR professional consists of guiding corporate executives to the proper mix of marketing and thought leadership in various types of writing. The easy part, relatively speaking, is persuading them that if they insist on promoting their product directly in a bylined article, it won’t be published. In case…
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PatientPing Taps Amendola to Support Strategic Growth Initiatives
SCOTTSDALE, Ariz., Sept. 25, 2018 Amendola Communications, a nationally recognized, award-winning healthcare and health IT public relations and marketing agency, is pleased to announce that PatientPing has selected Amendola as its agency of record to lead its PR and marketing strategy. PatientPing is a Boston-based care coordination platform that reduces the cost of healthcare by…
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CTG Chooses Amendola Communications as North American Public Relations Partner
SCOTTSDALE, Ariz., August 28, 2018 Although they say you can’t go home again, don’t tell that to CTG, a provider of reliable information technology (IT) solutions and services to organizations in North America and Western Europe. Amendola Communications, a nationally recognized, award-winning public relations and marketing agency, announced today that it has been selected as…