Tag: company reputation
-
5 Biggest PR Fails of 2019
In our 24-hour news cycle increasingly driven by social media virality — public relations disasters occur and are crowded out so quickly that many people, including me, don’t even notice them. In 2019, there have been a few exceptions to that rule, which are listed below. These companies and individuals didn’t just commit one PR…
-
Crisis Management Why Your Plan Should Include More Than Just Managing the Crisis Itself
Turn on the news today and you realize that crises come in multiple forms. Scandals, data breaches, natural disasters and public health concerns are just the tip of the iceberg. The importance of having an actionable, tested plan with holding statements is well documented and understood. C-suite, IT, marketing, human resources and other departments all…