Amendola Communications

Tag: 80/20 rule

  • The Cardinal Rule of Social Media: It’s Not All About You

    The Cardinal Rule of Social Media: It’s Not All About You

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    by

    Brandon Glenn
    in

    We all understand that the role of a corporate marketing department, among other things, is to promote its company, educate potential customers, and strengthen the company’s brand image – with the ultimate goal of driving higher sales. Most marketers know how to articulate the benefits and value proposition of their company’s products, and, generally, they…

  • 5 Tips on How to Write Social Media in a One-Subject World

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    by

    Margaret Kelly
    in

    AKA #WantToUseNewHashtags! As any public relations professional will tell you, making your story stand out from the rest of the noise is what we’re paid the big bucks to do. Press releases, bylines, blogs and case studies are the stuff of dreams. Internally, this is how it’s done: your Amendola team is comprised of an…